Night Owl · Weekly Insights · Oct 5

Week pulse

Conventions midweek — NACS (convenience store show) is at the LVCC Tue–Fri; NECA (electrical contractors) ends Wed at Mandalay Bay. Good days to fill quieter tables before the weekend gets busy.
Wynn lineup this week — XS is dark (reopens Nov 5), so the play is EBC.
- Day (EBC) — Fri Subtronics · Sat Two Friends w/ Charly Jordan · Sun Valentino Khan
- Night (EBC at Night) — Thu Its Murph · Fri Sofi Tukker · Sat Loud Luxury
Golden Knights at home — Thu vs Toronto and Sat vs the Kings. Offer a table the same night as the game.
Metallica at the Sphere on Saturday — guests are already in town. Pitch pool during the day, then a late table after the show.
Pool still works in October — Saturday cabanas go first. Reach out early in the week.

Top competitive nightclubs

LIV · Fontainebleau → Thu Max Styler · Fri Dom Dolla · Sat D.O.D · Sun Prospa
Omnia · Caesars → Tue Luis Torres · Thu Terrace · Fri Steve Aoki · Sat DJ Pauly D · Sun DESEO (Latin)

Events · convert angles

Mon–Wed — NECA · electrical contractors · Mandalay Bay → place Mon–Tue trade tables early; brunch or soft-exit Wednesday as they leave.
Tue–Fri — NACS · convenience stores · LVCC → quieter midweek table before convention spill turns into weekend demand.
Thu — VGK vs Toronto · T-Mobile Arena → tickets adjacency + late table for groups staying on the Strip (no book guests tagged Knights — keep the ask general).
Sat — Metallica Sphere + VGK vs Kings · XS dark → sell pool first (EBC), then post-show / post-game late landing. Two-step night.

Opportunities to convert

Do this week · 12 people to text. Grouped by why now: a date they came for last year, or a DJ they already booked.

01Came for F1 last year

F1 is Nov 19–21 · none have booked.

Sixth Street Partners

$222.6K · F1 2024 + 2025 · last Nov 21, 2025

Last time: Books out XS for F1 every year. Six tables in 2024, then a $140K buyout last year — the biggest night in your whole book. Nothing for 2026.
This week: Offer · F1 Friday at XS. Same buyout, newly renovated room.

“F1 is Nov 19–21 and the new XS opens two weeks before. Want me to put the same hold in for Friday?”

Bradford Hess

$138.5K · 4 visits · last Nov 23, 2025

Last time: F1 both years. Last year: XS Friday ($20K) and Field Club Sunday ($59.7K). Nothing for 2026.
This week: Offer · Field Club Premium Front Row + XS Friday.

“F1 is Nov 19–21. I can hold Premium Front Row and your XS table before they go — want them?”

Syed Jafri

$8.8K · 4 visits · last Nov 21, 2025

Last time: At XS on F1 Friday last year. Four visits over two years, pool in summer, club in November.
This week: Offer · XS F1 Friday again, or reopening weekend.

“Same F1 Friday as last year? XS reopens Nov 5 too if you want to see the new room first.”

02Already booked these DJs

Grant Smith

$123K · 12 visits · last Feb 13

Last time: Booked Calvin Harris on Valentine’s Day ($20.3K at Owners Table 670). Spent $35K at XS for F1 Friday 2024. Quiet since the club closed.
This week: Offer · Calvin Harris Sat Nov 7 at Owners Table 670, plus F1 follow-up.

“Calvin Harris reopens XS Sat Nov 7 — 670 is yours if you want it. F1 the following weekend too.”

Andrew Alexandroof

$20.7K · 10 visits · last Mar 28

Last time: Booked Diplo at the pool and HUGEL at XS on the same day in March. They’re playing b2b Nov 8.
This week: Offer · Diplo b2b HUGEL Sun Nov 8.

“Diplo and HUGEL are playing back to back Sun Nov 8 at the new XS. You saw them both in March — want a table?”

Anthony Sierra

$5.2K · 1 visit · last Feb 6

Last time: Only booking was The Chainsmokers over Super Bowl weekend. They’re headlining the reopening Friday.
This week: Offer · The Chainsmokers Fri Nov 6.

“Chainsmokers are back at XS Fri Nov 6 for the reopening. Want the same setup as February?”

TJ Toomari

$116K · 37 visits · last Jul 4

Last time: Most frequent client. Booked Kaskade in March (similar style to RÜFÜS DU SOL). Always pays exactly the minimum.
This week: Offer · RÜFÜS DU SOL Thu Nov 5, bottles included.

“RÜFÜS DU SOL opens the new XS Thu Nov 5 — your kind of set. I can set the table with bottles already on it.”

03Were here this week last year

Their window is open now.

Andres Buendia Meade

$80.6K · 12 visits · last Nov 2, 2025

Last time: Comes the same two weeks every year — Oct 31 to Nov 3 in 2024 and 2025, always an XS dance floor table, $6–10K a night. His window is right now and XS reopens Nov 5.
This week: Offer · Lower Dance Floor, reopening weekend.

“Your usual stretch is coming up and XS reopens Nov 5. Want me to hold Lower Dance Floor for that weekend?”

Jae Shin

$11K · 1 visit · last Oct 18, 2025

Last time: One booking: an $11K bungalow at EBC this week last year. Never heard from again.
This week: Offer · Bungalow this month, or XS reopening.

“It’s been about a year since your bungalow at EBC. Back in Vegas this fall? XS reopens Nov 5.”

Julia Gordon

$8.7K · 1 visit · last Oct 11, 2025

Last time: Took three upper cabanas at EBC this week last year — a group booking. Never followed up with.
This week: Offer · Same group setup, reopening weekend.

“A year ago this week you had the upper cabanas at EBC. Got a group coming back? XS reopens Nov 5–8.”

04Come back for the same convention

CES in January, CONEXPO in March.

Amir Nathoo

$20.8K · 3 visits · last Mar 7

Last time: Comes every March for CONEXPO, $8–9K dance-floor tables. Books underground house nights.
This week: Offer · RÜFÜS Nov 5 now. Hold March for CONEXPO in January.

“RÜFÜS DU SOL opens the new XS Thu Nov 5 — your sound. And I’ll keep March open for you.”

Jack Hou

$19.7K · 7 visits · last Jul 24

Last time: In the book since 2019. Was at XS on the Wednesday of CES this January. CES 2027 is Jan 5–8.
This week: Offer · Reopening weekend now. CES table in early December.

“XS reopens Nov 5–8 if you’re through town. Also locking CES tables early this year — want me to hold the Wednesday?”

Pass to guests you already serve — timed for this week only.

OPENING · OCT 8

Lilli · Chinatown

New French restaurant from a chef-driven team — small room, hard to walk in opening week.

“Lilli opens Oct 8 — French, limited seats. Happy to check availability if you’d like.”

LIMITED · OCT 9

Vaughn Vreeland · Wynn pastry class

Instagram pastry chef hosting a 12-seat cookie class on property — gift / date experience, not nightlife.

“Friday: 12-person cookie class at Wynn with Vaughn Vreeland. Want me to try for a spot?”

JAZZ · OCT 5

Midnight Bleau · Nowhere · Fontainebleau

Live jazz night at Nowhere (Fontainebleau’s late lounge) — quieter than a club, good for conversation.

“Monday jazz at Nowhere, 8 till late — happy to hold a quiet table if useful.”

POST-SPHERE · OCT 10

Damage Inc. · Voltaire · Venetian

Metallica tribute / after-show party at Voltaire — natural landing spot after the Sphere.

“After Metallica — Damage Inc. at Voltaire at 11. Want me to check the room for you?”

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